About The Session Get an introduction to data-driven influencer marketing and common pitfalls to avoid. We will also go through how to plan an effective campaign that delivers ROI.
Date: 28 May 2020 Time: 8.00pm The Zoom link to the session will be sent out an hour before the session.
About SIIM SAINAS Siim has 10 years of experience in social, working with over 170 brands in more than 1,500 research and analytic projects. He has worked with brands like Pepsi, Intel, H&M, VISA and Google. He has had his work featured in New York Times and even established a method for WFA (World Federation of Advertisers) members to systematically build authentic consumer communities online. Siim has pioneered a novel method how social data is analyzed, still being used today by large agency networks, in Omnicom and WPP.